Mangold International is delighted to announce the start of their US subsidiary, the Mangold International Inc, in Atlanta, Georgia.

At a reception in Munich, Germany, the honorable Governor of Georgia Sonny Perdue, personally thanked Mangold International founder and CEO Pascal Mangold for choosing the Peachtree State for Mangold International's North American Headquarters.

Georgia´s technology community is dominated by world-class visionaries of products and services. More than 10,000 Software and IT companies and a large number of headquarters of global companies such as CNN, Coca Cola and Delta Airlines make Atlanta the high-tech center of the South in the United States.

The mother company Mangold International GmbH based out of Arnstorf, Germany, looks back upon a significant growth in the transatlantic market for solutions in the areas psychology, usability and human factor. Based on an exemplary international market growth, the company now serves customers in more than 70 countries. „Key in the success of Mangold International has always been state-of-the-art technology and individual high class support for each customer", explains founder and CEO of Mangold International Pascal Mangold. The US subsidiary will continue this company paradigm and work on expanding the number of users of Mangold's renowned products such as „INTERACT" and „LogSquare".

Mangold's downtown Atlanta location is just a relatively short drive from Atlanta´s Hartsfield International Aiport, one of the worlds largest air terminals, allowing the Mangold International Inc. team, lead by CEO Tom Darcy, to receive visitors, friends and customers from all over the United States, South America and Canada.

The Address of Mangold International Inc.:

191 Peachtree Street, Suite 3300
Atlanta, GA 30303, USA

More information under:
State of Georgia Website
European Tour of Governor Webiste

Being active in vastly different places such as Boston/USA, Goettingen/Germany and Shanghai/China at the same time, Mangold shows again its capabilities in the international market of scientific software solutions.

That's why taking every opportunity to meet the user and learn about their needs is the most valued source of energy for the unchallenged market growth of Mangold International.

So happened at the recent Conference of the Society of Research in Child Development in Boston, Massachusetts, where Mangold solutions have been praised by practitioners and researchers as "probably the best tools available in the market".

In all actuality Mangold International is already there – with customers ranging from leading US Universities to high tech companies and increasingly even government clients. This has not gone unnoticed to the economic development experts from growth regions in the US economy. This was one of the reasons for the recent visit by Bruce R. Greenwood, Director of the European office of the State of Massachusetts, USA at the German Headquarters of Mangold International in Arnstorf Germany.

Coming from the New England state that is well known home of leading research centers and Universities such as the MIT ( Massachusetts Institute of Technology ) and Boston University, to name just a few, it was a natural that Mr. Greenwood was highly interested to learn about the future plans of Mangold International. The company has already an interesting client base in Massachusetts with customers such as Boston University and the Boston area based usability company "Ceonex Web Development".

Pascal Mangold, the Managing Director of Mangold International, was proud to explain to the visitor the expanded portfolio of products which are key to the competitive advantage of clients coming from behavior research, neuroscience, usability labs, psychology, ethology and industrial product developers. Backbone of the current success in the US market is the new version of INTERACT, which has gained by its much advanced features even more friends as current sales increases in the US market underline. But not only in terms of product has Mangold International taken steps to promote the use of Mangold technology solutions: With the currently implemented PartnerNet program the company will increase the availability of Mangold products and services on a much larger scale, not just in the US, but globally.



The development labs of Mangold International have reacted to customer demand for new functionalities and ease of use, while allowing much advanced editing and publishing features: INTERACT 8 is the result! This will be one of the messages at the Mangold International booth at the upcoming Biennial meeting of the Society of Research in Child Development, which takes place in Boston Massachusetts. At the event the company will not just present their latest in state of the art qualitative and quantitative analysis solutions, but also their new strategy to better serve their vast number of US clients, mostly along the research and industrial centers along the US East and Westcoast.

Bruce R. Greenwood, suggested to facilitate much closer cooperation to the leading research centers around the MIT and expressed the Governor of Massachusetts interest to win Mangold International as a company to join the group of leading technology companies clustered in the Boston area to include AT&T, Lucent Technologies, Cisco, Avid Technologies, Lotus, Lycos and Motorola, to name just a few.

The boom in the pharmaceutical industry is far from over yet, with new medications entering the market almost daily and the pharmaceutical industry continues to be the most significant catalyst for neuroscience research projects. As a consequence the research community yearns more than ever for reliable, time saving and accurate research soft- and hardware solutions. Research and Laboratory solutions used worldwide are more sophisticated than ever - and in many cases provided for by the French Canadian company ViewPoint Life Sciences Inc.

Their widely used systems for the automation of behavioral experiments, have evolved significantly from the companies founding in 1990 and with their latest products upgrades they maintain a significant competitive advantage. Mangold International and ViewPoint Life Sciences have now decided to join forces to have an even greater share in the growth market "neurosciences". In a recent meeting between Mr. Yann Chomis from ViewPoint Life Sciences and Mangold International's Managing Director Pascal Mangold both companies agreed on much more coordinated effort in this market sector.

Mangold International will for one thing represent ViewPoint Life Sciences in the German speaking part of Europe. In return ViewPoint Life Sciences agreed to support Mangold International in expanding into the market for research software in France and Canada, where ViewPoint has an established client base.

The cooperation in Germany will commence with a first combinded effort by both companies at the upcoming 31. Neurobiology Conference in Goettingen, Germany and the 7th Conference of the Neuroscience Society, also in Goettingen, Germany.

Being where the customers and decision makers are, while maintaining the highest level of service and support will continue to be the key in Mangold International growth strategy. "What will not change, is Mangold International's personal and individual care for each customer - service was always and will continue to be our key to success", so the Managing Director of Mangold International, Pascal Mangold.

It isn't a coincident the two companies, Mangold International, based out the city of Arnstorf, Germany and Pitotech Co. Ltd. have teamed up to conquer the booming market for usability, market research and behavior analysis products in Asia: Both companies bring to the table a strong leadership position in their respective sectors, with Mangold being one of the world leaders in behavior analysis and usability software and in hardware solutions, whereas Pitotech (with offices in Chang Hua City, Taiwan and Shanghai, China) offers a developed network of customers in industry and research.

The partnership agreement was formally signed during a recent visit of Pascal Mangold, CEO of Mangold International to Taiwan. As part the extensive visitation tour that followed the signing ceremony Mr. Mangold meets several of the leading institutions in the usability and behavior research community to exchange views and ideas. Subject of the very constructive talks where on the issue of how to better drive the product development to meet the customer needs in the Asian market.

A well justified demand as the Asian market and in particularly the automotive and manufacturing industry in China, Taiwan, Korea and Japan are increasingly competing in the global market not just in terms of price and quantity as their decisive advantage, but rather by focusing on product usability and product quality issues.

And that is exactly where the "the rubber hits the road", where industry and research in the Asia will have a strong focus in future and where Mangold International, with world class software products like INTERACT 8 will proof to be the best suited partner for researchers and industrial clients.

In various „meet and greet" sessions with opinion leaders from the sectors of applied and basic university research and industry, Pascal Mangold used the opportunity to share his perspective on the competitive need to use state of the art usability technology. Here is where he sees the partnership between Mangold International and Pitotech as an important asset for the Asian usability costumer and researcher.

Pascal Mangold was very proud to announce the strong commitment by both partners Mangold International and Pitotech to provide their customers with the very best in usability and behavior research tools.

In continuing its customer service satisfaction offensive known to Mangold´s American and European customers for years, Pascal Mangold avowed to place as much importance in this concept in Asia, as he sees world class service and support to be key in attaining a win-win situation and a sustainable partnership with the customer.

The newly formulated partnership with Pitotech has in the meantime already resulted in various contracts and supports the decision of Mangold to face the booming market in Asia as a substantial opportunity.

(crg) It's not a secret that Mangold International has turned into a full service system provider for the area of behavioral research since long. Tailor made solutions based on the INTERACT software and especially designed laboratories become more and more popular - all around the world.

Based on this long term experience Mangold International has been able to set up a complex lab in next to no time at the university hospital for pediatrics in Vienna. The department Intermediate care (head Dr. Nadja Haiden) belongs to the division of neonatology, intensive medicine and inborn disorders of Prof. Dr. Arnold Pollak. Theey are thrilled about a lab, which is equipped with the latest technology now.

Even during the ongoing construction process of the whole department a team of Mangold International worked hand in hand with the engineers on site.

The lab is a real novelty at the hospital. Exploring and observing behavioral data can now be realized on a very high level. By using the hard- and software solutions of Mangold International the users are able to gain new insights during the interaction diagnostic of mother and child.

For this purpose, two nearly identical equipped observation rooms are available now. Each room can be observed with several remote controllable cameras. During setup it was very important, to take care that all relevant places can be observed by the cameras (diaper changing table, premature infant bed, sofa for the parents).

Real time recording the video- and audio signals on two PC workstations and remote controlling the cameras takes place in a close-by monitoring room. Thus a trouble-free analysis is always possible - even if booth rooms parent/child are occupied.

For the analysis of the recorded video footage several licenses of the Mangold software INTERACT are used. The sequence analysis and Hightlicht Movie Creator add-on modules are completing the setup of an excellent equipped laboratory.

"Installing such a complex system in that short period and during the ongoing construction process was really a challenge. Nevertheless, the project team finished the setup in time offering a full delivery of all components without any technical problems. This again shows the professionalism and efficiency of the company." says Pascal Mangold, Managing Director of Mangold International GmbH.